Your web site is constantly evolving, with fresh new content to keep visitors informed and up to date. But how are your visitors using your site? What content are visitors searching for? How long do they stay on your site? Learn more about your visitors with Google Analytics, Google's enterprise-class web-based analytics solution.
You can then use your analytics as a foundation for writing new content, improving your keywords and metadata, and help drive more traffic to your site.
inSite features built-in Google Analytics reports to give you fast access to commonly viewed data. inSite automatically and regularly updates its data from Google to keep you up-to-date.
Google Analytics is an incredibly powerful and invaluable tool for your site, and offers pages upon pages of statistics about your site's visitors - however, for newcomers, it can be overwhelming and confusing.
inSite features a selection of reports to give you quick, easy and clear access to commonly requested statistics - and you can view your latest stats without leaving inSite. You're able to keep an eye on:
Just because Google Analytics is built into inSite doesn't mean you can't take advantage of the full power of Google's own interface - you can still log in to Google Analytics to complete more complex and advanced tasks.
To find out how Digital Cookie and inSite can help you improve your site's content and discoverability, give us a call on 03 9016 546.